{"id":940,"date":"2024-05-09T17:15:47","date_gmt":"2024-05-09T15:15:47","guid":{"rendered":"https:\/\/bigaisdesign.com\/it\/?p=940"},"modified":"2025-05-12T16:52:13","modified_gmt":"2025-05-12T14:52:13","slug":"identita-visiva-atc-livigno","status":"publish","type":"post","link":"https:\/\/bigaisdesign.com\/it\/portfolio\/identita-visiva-atc-livigno\/","title":{"rendered":"Identit\u00e0 Visiva ATC Livigno"},"content":{"rendered":"<p><\/p>\n<p class=\"font-circular_bold text-deep-turquoise text-[28px] uppercase\">Il contesto:<\/p>\n<p><strong>ATC Livigno<\/strong> facilita la collaborazione tra le principali realt\u00e0 produttive del paese per attrarre turismo e creare lavoro, operando in sinergia con l&#8217;APT, l&#8217;amministrazione comunale e altre istituzioni. L&#8217;associazione cerca un <strong>contatto diretto e sincero<\/strong> con tutti gli operatori locali per risolvere le problematiche e crescere insieme. Il consiglio dell&#8217;ATC \u00e8 sempre disponibile al dialogo per informare sui progetti e accogliere suggerimenti.<br \/>\n<br \/>\nL&#8217;Associazione\u00a0 ha commissionato un <strong>nuovo logo<\/strong> all&#8217;agenzia per cui lavoravo, per meglio rappresentare i valori di <strong>collaborazione<\/strong>,\u00a0<strong>dialogo<\/strong> e<strong> innovazione<\/strong>, acquisendo un&#8217;immagine moderna e accattivante.<\/p>\n<p class=\"font-circular_bold text-deep-turquoise text-[28px] uppercase\">La palette colori:<\/p>\n<p class=\"p1\">\u00c8 composta dal <strong>blu<\/strong> e <strong>azzurro<\/strong>, colori che riflettono i valori dell&#8217;Associazione e l&#8217;attaccamento al contesto montano di Livigno. L&#8217;azzurro rappresenta la <strong>collaborazione<\/strong>, la <strong>trasparenza<\/strong> e il <strong>dinamismo<\/strong>, richiamando il colore del cielo limpido. Il blu simboleggia <strong>fiducia<\/strong>, <strong>stabilit\u00e0<\/strong> e <strong>profondit\u00e0<\/strong>, contrastando armonicamente con l&#8217;azzurro. Questi colori rafforzano il legame con il territorio (il blu \u00e8 anche colore parte dell&#8217;Identit\u00e0 Visiva di Livigno) e sottolineano<strong> l&#8217;importanza di uno sviluppo sostenibile<\/strong>.<\/p>\n<p>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1059\" src=\"https:\/\/bigaisdesign.com\/it\/wp-content\/uploads\/sites\/2\/2024\/06\/atc-livgno-1024x724-3.jpg\" alt=\"\" width=\"1024\" height=\"724\" srcset=\"https:\/\/bigaisdesign.com\/it\/wp-content\/uploads\/sites\/2\/2024\/06\/atc-livgno-1024x724-3.jpg 1024w, https:\/\/bigaisdesign.com\/it\/wp-content\/uploads\/sites\/2\/2024\/06\/atc-livgno-1024x724-3-300x212.jpg 300w, https:\/\/bigaisdesign.com\/it\/wp-content\/uploads\/sites\/2\/2024\/06\/atc-livgno-1024x724-3-768x543.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><br \/>\n<\/p>\n<p class=\"font-circular_bold text-deep-turquoise text-[28px] uppercase\">Il logo:<\/p>\n<p>Il logo \u00e8 frutto di una <strong>sintesi visiva<\/strong> che connette gli <strong>elementi rappresentativi<\/strong> del territorio ai <strong>valori<\/strong> dell&#8217;associazione. Il pittogramma combina una figura umana, simbolizzante il capitale umano dell&#8217;ATC, con il sole, liberamente ispirato al logo di Livigno, a rappresentazione della forza della natura e la vitalit\u00e0 del paese. Questa fusione <strong>enfatizza l&#8217;importanza delle persone<\/strong> e della <strong>collaborazione<\/strong> tra loro nel <strong>rispetto di un contesto<\/strong> ambientale sfidante ma ricco di possibilit\u00e0.<\/p>\n<p>Il font utilizzato per il logo \u00e8 il <strong>GT America<\/strong>, un Sans Serif che trae ispirazione dalla tipografia svizzera e americana. La scelta di questo font, con le sue<strong> linee pulite e moderne<\/strong>, riflette l&#8217;approccio innovativo e la professionalit\u00e0 dell&#8217;ATC, sottolineando la combinazione di tradizione e modernit\u00e0 che caratterizza l&#8217;associazione e la comunit\u00e0 di Livigno.<\/p>\n<p><img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1019\" src=\"https:\/\/bigaisdesign.com\/it\/wp-content\/uploads\/sites\/2\/2024\/06\/atc-livgno-1024x724-1.jpg\" alt=\"\" width=\"1024\" height=\"724\" srcset=\"https:\/\/bigaisdesign.com\/it\/wp-content\/uploads\/sites\/2\/2024\/06\/atc-livgno-1024x724-1.jpg 1024w, https:\/\/bigaisdesign.com\/it\/wp-content\/uploads\/sites\/2\/2024\/06\/atc-livgno-1024x724-1-300x212.jpg 300w, https:\/\/bigaisdesign.com\/it\/wp-content\/uploads\/sites\/2\/2024\/06\/atc-livgno-1024x724-1-768x543.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><br \/>\n<br \/>\n<img loading=\"lazy\" decoding=\"async\" class=\"alignnone size-full wp-image-1021\" src=\"https:\/\/bigaisdesign.com\/it\/wp-content\/uploads\/sites\/2\/2024\/06\/atc-livgno-1024x724-2.jpg\" alt=\"\" width=\"1024\" height=\"724\" srcset=\"https:\/\/bigaisdesign.com\/it\/wp-content\/uploads\/sites\/2\/2024\/06\/atc-livgno-1024x724-2.jpg 1024w, https:\/\/bigaisdesign.com\/it\/wp-content\/uploads\/sites\/2\/2024\/06\/atc-livgno-1024x724-2-300x212.jpg 300w, https:\/\/bigaisdesign.com\/it\/wp-content\/uploads\/sites\/2\/2024\/06\/atc-livgno-1024x724-2-768x543.jpg 768w\" sizes=\"auto, (max-width: 1024px) 100vw, 1024px\" \/><\/p>\n","protected":false},"excerpt":{"rendered":"<p>Identit\u00e0 Visiva studiata per l&#8217;Associazione Turismo e Commercio di Livigno.<\/p>\n","protected":false},"author":1,"featured_media":1016,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[5],"tags":[10],"class_list":["post-940","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-portfolio","tag-brand-identity"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.9 - 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